Building financial confidence beyond the classroom

The Intuit for Education programme introduces students to essential financial skills through engaging lessons and practical courses, helping them build confidence in budgeting, saving, taxes, entrepreneurship and personal finance.

The problem

As the number of available courses continued to grow, the existing website struggled to meet the evolving needs of its users. The site’s structure and navigation made it increasingly difficult for students and educators to discover relevant content quickly, resulting in a less intuitive user experience. A redesign was needed to improve accessibility, and create a more user-friendly platform that made finding and accessing educational resources simple and efficient.

The solution

The redesigned website now provides a more intuitive and natural pathway into ongoing learning, making it easier for educators to discover and access the resources most relevant to their teaching needs. Strategically placed calls-to-action guide users towards free financial education materials, encouraging deeper engagement with the programme and its expanding range of courses. The result is a more engaging, user-focused experience that supports ongoing learning and makes valuable educational resources quicker and easier to find.