Pelling were approached by Citizen to help create various assets for a marketing campaign they planned to run leading up to, and during the Aviva Premiership Rugby Championship. The campaign revolved around a competition to win a watch, to help increase user engagement as well as product/brand awareness.
The assets requested included:
- A banner to be placed on the Premiership Rugby website
- A banner to be placed on Citizen's website
- 2 sets of banners to be used on social media (Facebook, Instagram & Twitter)
- A banner to be incorporated into Premiership Rubgy's newsletter
- The design of an email from Citizen